Discounts can be set in the following ways:
Discount directly on the subscription
Optional price on the campaign
Discount on group subscriptions
Discount directly on the subscription
If you want to give a fixed discount to a subscription, you should:
Go to the subscriber’s page and click on the green bar for the given subscription or click on ‘More info’.
The subscription info page will now open.
Here, click on ‘Edit’ as shown in the image below.
A new page will open, where you can enter the discount as either an amount or a percentage. Remember to ‘Save’ after entering the discount or making any other changes.
Such a discount only affects the specific subscription it is entered on.
The discount rate is shown on invoices.
It carries over with the subscription into future periods, regardless of whether it continues on the same or a different campaign. Such a discount never expires.
It can only be given to private subscriptions – not to group subscriptions or group recipients.
Optional price on the campaign
Alternatively, the campaign can be set to allow price changes. This function is practical if you regularly negotiate the price with your customers.
The subscription price is changed under “Edit subscription”, as shown in the screenshot above.
With optional pricing, the subscription can be made either more expensive or cheaper.
There will not be a discount line on the invoice.
Price changes only affect the individual subscription where the price was changed.
The adjusted price carries over to the next period on the same campaign. If the campaign is changed, the subscription will follow the new campaign price.
Campaign pricing can be changed on both private and group subscriptions as well as recipient subscriptions.
2. Discount on group subscriptions
Discounts on group subscriptions are set during the setup of the group campaign.
One way to do this is to include free subscriptions in the base price.
For example, if the group subscription costs 1,000 DKK for 10 recipients and additionally 100 DKK per person, the group campaign should be configured like this:
You can also create a discount ladder, so the price per recipient depends on the number of recipients.
It is possible to combine free subscriptions included in the base price with the discount ladder.